Bottom line: Marcus consistently pays 5–10 basis points more than Ally on standard CDs in mid-2026. Ally counters with the No-Penalty CD — a flexible product Marcus does not offer — and with stronger checking-and-savings ecosystem integration. For a single CD held to maturity, Marcus is the better choice. For a CD where you might want early access without penalty, Ally is the only option.
Ally Bank and Marcus by Goldman Sachs are the two most-recognized names in online deposit banking. Both operate without branch overhead. Both have been at or near the top of online CD rate tables for the past several years. Both are FDIC-insured at major financial institutions.
The differences between them are smaller than the marketing suggests but matter at meaningful balances or for specific situations. This comparison covers every dimension that actually affects the decision.
Current Rate Comparison
Rates change frequently. The numbers below reflect mid-2026 levels, cross-checked against the SwitchWize rate database and each provider's published rate sheet.
| Term | Ally | Marcus | Difference |
|---|---|---|---|
| 6 months | —% | —% | Marcus +5 bps |
| 9 months | 4.30% | 4.35% | Marcus +5 bps |
| 12 months | —% | —% | Marcus +5 bps |
| 18 months | 4.20% | 4.25% | Marcus +5 bps |
| 24 months | —% | —% | Marcus +5 bps |
| 36 months | 4.00% | 4.05% | Marcus +5 bps |
| 60 months | 4.00% | 4.00% | Tie |
| No-Penalty 11-month | —% | Not offered | Ally only |
Marcus holds a consistent 5-basis-point advantage on standard CDs across most terms. On a $25,000 12-month CD, that's roughly $12 per year — real but small. On a $100,000 balance, it's $50 per year. On a $250,000 balance, it's $125.
The exception is the No-Penalty CD at the bottom of the table. Ally is one of the few major banks offering this product type at meaningful rates. It is structurally different from a standard CD and worth understanding separately.
How They Compare on Features
Ally Bank
Founded: 2009 (formerly GMAC Bank) Headquarters: Sandy, Utah Total deposits: Over $140 billion as of mid-2026 FDIC certificate: 57803
CD products offered:
- High-Yield CD: 6 terms from 3 months to 5 years
- Raise Your Rate CD: 2-year or 4-year, with one or two rate increase options if rates rise
- No-Penalty CD: 11-month term with no early withdrawal penalty after 6 days
Minimum deposit: $0 on all CD products. This is meaningfully different from most online banks; Marcus, Synchrony, and Capital One all have minimums of $500 or more.
Early withdrawal penalty (standard CDs):
- Terms 24 months or less: 60 days of interest
- Terms 25–36 months: 90 days
- Terms 37–48 months: 120 days
- Terms 49 months or longer: 150 days
This penalty structure is one of the more lenient in the industry. Marcus charges 270 days (9 months) on terms longer than 12 months — over 5 times the penalty Ally charges on a 2-year CD.
Customer service: US-based phone support 24/7. Live chat 24/7. Strongly differentiated from most online banks, which limit hours.
App rating: 4.7/5 on App Store (300,000+ reviews as of mid-2026), 4.6/5 on Google Play.
Marcus by Goldman Sachs
Founded: 2016 Operating entity: Goldman Sachs Bank USA Total Marcus-branded deposits: Approximately $100 billion as of mid-2026 FDIC certificate: 33124 (Goldman Sachs Bank USA)
CD products offered:
- High-Yield CD: 9 terms from 6 months to 6 years
- No specialty products (no No-Penalty CD, no Raise-Your-Rate CD)
Minimum deposit: $500.
Early withdrawal penalty:
- Terms of 12 months or less: 90 days of interest
- Terms over 12 months: 270 days (9 months) of interest
The 270-day penalty on longer-term CDs is meaningfully more punitive than Ally's. On a 3-year Marcus CD at 4.05%, the penalty for early withdrawal in year 2 is roughly 2.3% of the principal. On an equivalent 3-year Ally CD, the 90-day penalty is roughly 0.75% of principal.
10-day rate guarantee: If the rate on your chosen CD term increases within 10 days of opening, Marcus credits you the higher rate automatically. This is a free option not offered by Ally.
Customer service: US-based phone support 8 AM – 10 PM ET. No 24/7 access. App-based chat available.
App rating: 4.9/5 on App Store (100,000+ reviews), 4.7/5 on Google Play.
The Ally No-Penalty CD: A Different Product
The No-Penalty CD is unusual enough to deserve its own section. The product is fundamentally different from a standard CD:
- 11-month term, fixed rate
- Rate today: —% APY
- Withdraw any time after the first 6 days with zero penalty
- Full principal plus accrued interest returned at withdrawal
Functionally, it sits between a HYSA and a traditional CD:
| HYSA | No-Penalty CD | Standard 12-month CD | |
|---|---|---|---|
| Rate today | 4.40% (Ally HYSA) | 4.00% | 4.35% |
| Liquidity | 1–3 day ACH | 1–3 day ACH after 6 days | Penalty before maturity |
| Rate variability | Floats with Fed | Locked for 11 months | Locked for 12 months |
| Best for | Money you might need anytime | Money you probably won't need | Money you definitely won't need |
The trade-off versus a standard 12-month CD is roughly 35 basis points — you give up that yield premium for the right to withdraw without penalty.
This makes sense in two situations:
-
You expect rates to drop and want to lock in today's rate, but you're not certain about your liquidity needs. A standard CD penalizes you if you guess wrong. The No-Penalty CD doesn't.
-
You're parking emergency-fund-adjacent money — funds you probably won't touch but want available without friction if needed. The 35 basis points of yield cost versus a standard CD is the insurance premium.
This is not the right product if you are confident you won't need the money for the full term. In that case, a standard 12-month CD pays more.
Marcus does not offer a comparable product. If the No-Penalty structure is what you want, Ally is the only choice between these two banks.
The Decision
The right answer depends on three questions:
Question 1: Are you confident you won't need the money?
Yes → Marcus standard CD wins on rate. The 5-basis-point premium plus the lower penalty risk both favor Marcus when you're committing the money to a fixed term.
No / Maybe → Ally No-Penalty CD. The flexibility is worth the lower rate.
Question 2: Do you want minimum-deposit flexibility?
Yes (you want to open a $300 CD) → Ally. No minimum on any CD term.
No (you have $500+ to deposit) → Either works.
Question 3: Do you value 24/7 customer service?
Yes → Ally. The 24/7 phone and chat support is genuinely useful when an issue arises at 11 PM on a Sunday.
No (regular business hours are fine) → Either works.
Question 4: Do you already use one of these banks for checking or savings?
Yes → Stay with that bank. The ecosystem benefit (single login, integrated transfers, consolidated tax documents) outweighs the small rate difference.
No → Pick on the product you want.
For most readers committing money to a standard 12-month CD, Marcus is the marginal winner — 5 basis points of yield, the 10-day rate guarantee, and a slightly lower minimum-balance hurdle if you're depositing $500+. The penalty difference is real but only matters if you actually withdraw early, which most people don't.
For readers who want CD-like rates with HYSA-like access, Ally's No-Penalty CD is the only realistic option between the two banks.
What Both Banks Get Right
Both Ally and Marcus share characteristics that make them better choices than smaller or less-established online banks:
- FDIC insurance through major institutions. Ally Bank and Goldman Sachs Bank USA are each large, well-capitalized, and have been operating online deposit programs for over a decade. Neither has had a deposit-handling crisis.
- No monthly fees. No surprises in account maintenance.
- No required relationships. You can hold a CD at either bank without checking, savings, or any other product relationship.
- Simple online application. 5–10 minutes from start to funded.
- ACH funding within 1–3 business days. Standard. Neither offers same-day funding.
- Auto-renewal at maturity with a grace period (Ally: 10 days; Marcus: 7 days) during which you can withdraw or modify terms without penalty.
- Daily compounding, monthly crediting. Standard practice and identical math.
- Clear, accurate disclosures. Both banks display effective APY, term, and penalty structure prominently.
The areas where smaller competitors sometimes outperform — slightly higher rates from CIT, Quontic, or Live Oak; specialty terms from Synchrony — come with the trade-off of smaller, less-established institutions. For most readers, the Ally / Marcus reliability is worth the 5–25 basis points they might leave on the table by not chasing the absolute top rate.
What This Comparison Does Not Cover
Brokered CDs from either bank. Both Ally and Marcus issue brokered CDs through brokerage networks at rates typically 10–25 basis points higher than direct rates. These come with different early-withdrawal mechanics (sold on secondary market rather than redeemed at the bank). See Brokered CDs vs Bank CDs vs Treasury Bills for the full comparison.
Specialty terms beyond the listed range. Ally occasionally offers promotional terms (e.g., 14-month) at boosted rates. Marcus has run similar promotions historically. Always check the current rate sheet for special offers.
Tax-deferred CDs. Neither bank offers CDs in IRA accounts at the same rates as standard CDs. If you want an IRA CD, both Fidelity and Schwab have stronger offerings through their brokered-CD networks.
Business CDs. Marcus does not currently offer business CDs. Ally's business CD product has different terms and rates than the consumer CDs covered here.
The Practical Recommendation
For a single CD held to maturity, Marcus by a small margin — the rate advantage compounds and the 10-day rate guarantee is a free option.
For a CD where flexibility matters, Ally's No-Penalty CD — there is no comparable product at Marcus.
For a CD ladder, either works — but consider opening one rung at each bank for FDIC coverage diversification if your total CD balance is above $250,000.
For anyone choosing between the two banks for the first time, the headline rate is the wrong place to focus. Both banks pay competitive rates within 5–10 basis points of each other. The differentiators are the specialty products (Ally's No-Penalty CD), the customer service profile (Ally's 24/7), the rate guarantees (Marcus's 10-day), and the early withdrawal penalty if circumstances change. Those features will matter more in retrospect than the small rate gap.
How much should you have in your emergency fund? Calculate your target based on your actual expenses and risk tolerance.
Target Emergency Fund
$21,300
Use this result as one input in your broader Money Map, not as a one-off number.
What to do
Use this result to narrow your next financial move.
Pre-tax estimates. For illustration only — not financial advice.
Rates and terms reflect public information as of mid-May 2026, cross-checked against the SwitchWize rate database. Always verify current rates and disclosures directly with the provider before opening any account.
Frequently asked questions
Which has the higher CD rate: Ally or Marcus?+
Is Ally's No-Penalty CD worth it?+
What is the minimum deposit at each bank?+
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Across all terms, no affiliate bias
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